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Breaking the trend: Investing in non-traditional asset classes (Master Investor, 9 Oct 2019)

Oct 9, 2019

Diversifying into Mixed Martial Arts and the music and entertainment industries can represent tremendous upside and protection against global market conditions, writes Simon Calton.

In today’s economy, most in the financial sector are rightfully discussing the volatility stemming from tweets, trade wars, and Brexit – all of which have rapidly shifted our focus on stocks vs. bonds, real estate, and other traditional asset classes. However, those who stop searching there do so at their peril.

There are lesser-known asset classes providing exposure to some established, and some new industries that shouldn’t be overlooked. For example, look no further than both Mixed Martial Arts (MMA) and the music and entertainment industries, the former being relatively new and the latter quite established. Diversifying into both of these sectors can represent tremendous upside (after careful due diligence, of course) and protection against global market conditions.

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